CHRISTIAN LERCH — MOTION DESIGN, ART DIRECTION

Buick 2013 Car Assist

Home/I SHOW YOU SEE/Styleframes/Buick 2013 Car Assist

Visializing new technologies in an interesting way is always a fun task. For a car fair in Shanghai, I did some animations and graphics that were used on site with a kind of simulator. The idea was that the fair visitor could control the car and see how the driver assistance features work.

Production:
Tribe
tribeunited.com
Acht
acht-imaging.com

I am a graduated designer, living in Frankfurt, Germany. My work takes me to places like Switzerland, France, the United States and China. Currently I'm employed as motion designer at Acht Frankfurt. But I might go back working as a freelance artist in the future.
ishowYouSee.de